Some Customer Could Get $9,900 Off
If you’ve been thinking about an electric Bimmer, now might be a good time to head to the showroom. While they’ve only just starting appearing at dealerships, BMW is already offering significant discounts on some 2026-model-year EVs, according to CarsDirect.
Dealer bulletins show several incentives for both purchases and leases on the BMW i5, i7, and iX, as well as the BMW XM plug-in hybrid. The deals vary by model, and existing BMW customers will likely see the biggest savings, but there are plenty of discounts to be had.
Financing As Low As 3.99%
BMW
According to the dealer bulletins, BMW is offering financing rates as low as 3.99% for 60 months on the 2025 i5 and i7 sedans, as well as the 2026 iX crossover, which received a mid-cycle refresh (Lifecycle Impulse in BMW-speak) for the new model year. That’s a fairly good rate for this luxury brand, in the current financial climate.
BMW is also offering 4.99% financing (again, over 60 months) on the XM, which drops its base model for 2026. That leaves only the more-powerful XM Label, effectively raising the base price by about $20,000. Considering that XM sales fell 23.8% in the second quarter, to 409 units, this high-performance SUV probably needs incentives.
Up To $5,000 In Loyalty Bonuses
BMW
Loyalty programs for returning customers are a common auto-industry sales tactic, but as CarsDirect explains, BMW started doing something different this summer by giving dealers the option to add a $1,000 loyalty bonus on top of other incentives for certain 2026 electric models. The i5 and i7 were already eligible for $1,000 and $4,000 in loyalty cash, respectively, so existing customers could get up to $5,000 off the bigger electric sedan. These incentives apply when buying or leasing, and BMW is offering a $1,000 conquest bonus for customers trading in EVs or plug-in hybrids from other brands, which can also be combined with other incentives.
Lease And Purchase Rebates
BMW
Customers who finance with BMW can also get a $5,000 loan credit on the i5 and a $7,500 credit on the i7. A $7,500 cash purchase credit is also available for the i7 if customers choose outside financing, giving them the same discount either way.
Those planning to lease will get an even bigger discount. A $9,900 lease credit is now available for the i5, i7, and iX, while the XM qualifies for a $7,500 lease credit. However, these lease incentives are only good through September 2, and CarsDirect notes that some of the other BMW EV incentives may disappear after the $7,500 federal EV tax credit expires September 30.