Chevrolet Equinox EV became the bestselling non-Tesla EV ever in July

Putting EV Hiccups In The Rearview Mirror

General Motors’ rollout of its current-generation EVs got off to a rough start, with numerous issues in ramping up production. But the automaker seems to be putting those troubles behind it as it achieves record EV sales.

GM said Monday in a press release that it hit a monthly United States electric-vehicle sales record in July, selling more than 19,000 EVs in the month. That’s a 115% year-over-year increase, one that was led by the Chevrolet Equinox EV, which had its best sales month ever. With more than 8,500 of the compact crossovers sold in July, GM claims the Equinox EV became the bestselling non-Tesla EV in the U.S.

The Equinox EV accounted for about 45% of GM’s July EV sales, with the rest split among nine other models. About 36,000 Equinox EVs were sold in the first half of 2025, already beating last year’s total.

Affordability Appeals

A big part of the Equinox EV’s appeal is likely its value proposition. With the Bolt EV on hiatus, the Equinox EV is the least-expensive electric model in GM’s U.S. lineup. It currently starts at $34,995 in base front-wheel drive form, and that base model offers an EPA-rated 319 miles of range and enough standard equipment to make browsing the options list unnecessary.

For now, the Equinox EV also qualifies for a $7,500 federal EV tax credit, but that’s due to end on September 30 under the budget bill championed by President Donald Trump and passed by the Republican-controlled Congress.

Front-wheel drive models have a single electric motor generating 220 horsepower and 243 pound-feet of torque. The Equinox EV launched as a 2024 model in pricier all-wheel drive form, and this dual-motor powertrain is still available with 300 hp and 355 lb-ft of torque. All models have an 85-kilowatt-hour battery pack that makes the Equinox EV’s relatively DC fast-charging power rate of 150 kilowatts reasonable for real-world use. And Chevy offers a 19.2-kW onboard charger for AC charging (an 11.5-kW unit is standard).

Other EV Bright Spots For GM

The Equinox EV wasn’t the only piece of encouraging news for GM’s EV bet in the automaker’s second-quarter sales results. GM said its overall EV sales were up over 100% in Q2, with GMC EV sales up 34% and Cadillac having its best-ever first half for EV sales. Nearly one in four Cadillacs sold in the first half were EVs, and in the second quarter Cadillac had the highest EV market share among luxury brands, GM claims.

This success is partly due to growing overall U.S. EV sales. GM estimated that EVs would increase to 8.5% of the market in July, although the automaker claims its own EV sales are growing faster than the industry average. The Equinox EV will also soon be joined by a new Bolt EV, giving GM another affordable model that will hopefully help it weather the collapse of pro-EV policy at the federal level.